Netflix and subscriptions with advertising: you cannot download content to watch offline

Netflix, as you know, is working to prepare a subscription plan at a reduced price but supported by advertisements. We now learn this subscription plan could be affected by an important limitation: the inability to download content for offline viewing.

Bloomberg divulges the news, having discovered that in the code of the Netflix app for iOS devices there is still, not operational, this restriction intended for plans with advertisements. This alone is not a sufficient element that this is actually the case, but it must nevertheless be considered as an important indication and a probable possibility.

It was the same co-CEO of Netflix, Ted Sarandos, in the past months that the company is working on the introduction of a more convenient subscription plan aimed at those users who want to face a lower economic outlay and, at the same time, not have no problem putting up with some advertisements. In the current state of things, there is still no precise information on the characteristics of this piano, but the company in the past has provided some general indications, explaining for example that the ads cannot be skipped and that the user will not have the controls available. Netflix also indicated that some content may contain “restricted” statuses in the plan with advertising, which somehow dovetails with Bloomberg’s findings.

Another unknown element is the price of this piano. Currently Netflix offers – we are referring to the US market, also because it is not given whether the plan with advertising will also arrive in Italy and with what timing – a basic subscription at a price of $ 9.99 with 480p streaming and a “Standard” subscription with resolution FullHD at $ 15.49. At $ 19.99 a month there is the Premium plan which includes streaming in 4K HDR. We can choose that for the plan with Netflix advertisements it could at least initially use the cheapest subscription as a starting point and perhaps in the future experiment with other offers.

The company decided to work on an ad-supported subscription plan in response to the decline in subscribers and revenue it experienced in the first half of the year, when for the first time in 10 years it had to acknowledge a decline in number of registered users. However, this strategy also includes the repressive action towards the practice of sharing subscriptions. Netflix says some 222 million “paying households” have their subscription with another 100 million households and in the future it aims to include a more effective monetization mechanism for subscription sharing, with some testing underway in select countries.

Ad-supported subscriptions won’t see the light until early 2023, so in the next few months to learn more detailed information and details as Netflix finalizes its plans.

Netflix breakthrough: advertising confirmed on the platform on the cheapest subscription

During the Cannes Lions International Festival, Netflix co-CEO Ted Sarandos confirmed that the world’s most popular streaming platform is seriously considering introducing a new ad-supported plan. As reported by The Hollywood Reporter, this could mean the arrival of a new subscription that is cheaper than the current one, with the only difference being the implementation of advertising while watching content.

Netflix may soon launch a separate ad-supported plan
The introduction of an adversiting-supported subscription is not a new theme within the company, and it could soon become a reality, with the aim of countering the decline in subscribers seen last quarter, the first time in the company’s history.

“We’ve left a large segment of customers off the table, namely people who say, ‘Hey, Netflix is ​​too expensive for me and I don’t mind advertising. We’re adding an advertising layer; we’re not adding ads to Netflix as you know it today. We’re adding an ad layer for people who say, “Hey, I want a lower price and I’ll watch the ads,” Sarandos said.

Sarandos said they are already in contact with potential partners such as Google and Comcast. The date, the countries and the prices of the possible new subscription have not been communicated, but for sure Netflix has taken the matter seriously and we could soon see it become a reality

Prehistory: chronological evolution does not lead to the evolution of society

iilustration of Pawel Kuczysnki

The illusion of thinking that chronological progress leads to social progress implies a conformity on the indifference of social values. Television often symbolizes a departure from reality in which the viewer places ideals unconsciously to simplify reality and society, which are increasingly pungent and stressful in their complexity.
Primitive man used the cudgel to fight and use violence. Today, however, the cudgel is represented by language, which more and more often takes on the contours of violence, especially in a world where communication is everything (or almost …)

The manipulation of information..

illustration of pawel kuczysnki

This drawing, compared to the others by Pawel Kuczysnki, is very and disruptive. I will limit myself to commenting on it with a few lines because I do not want to contradict myself and therefore elaborate a reality for people according to my vision. Reality is manipulable and often one believes that one is happy only because it is inculcated …

⚽ 📺 11th June: Today the European Soccer 202(1) begins

Today the European Football Championships begin, which should have been played the previous year, but which instead, due to the covid, are held postponed by one year. Europeans are the most important event after the World Cup (at least for Europe) of course. Today the first noteworthy match is that of Italy that will face Turkey. Italy is among the strongest teams but not the one among the favorites to win the final. The favorite teams are France, England and Germany

TV deludes us to keep us company


Often watching TV is almost inevitable, because it is the only means of distraction during lunch or dinner, and above all it is a company for those who live only at home. In recent years, some channels have introduced the so-called TV marathons (siticom or talkshow) which I assume are a purely American invention. But how well does TV really do us? I believe that TV does well when it distracts us in the right measure from our daily thoughts.

The internet is also a distraction. But it is different. For those who are thirsty for knowledge, the web is a form of addiction because one can always find something that enriches one’s knowledge. For those who are thirsty for trash, TV is the greatest danger, because nowadays almost all transmissions are transformed into trash.

Saint Peter’s hobbies


Have you ever wondered if a saint has hobbies? Probably some saint certainly had hobbies. But believe that most of them have never had any. Above all because it is overwhelming that the saints perform their duties with the joy of those who perform almost a hobby. Certainly there were saints who passed martyrdom, others instead fulfilled their duties with the joy of a child.

St. Peter is the saint par excellence, the one who has the keys to Paradise. Many people do not even know the life of this Saint, who before his conversion had a wife and daughters, and enjoyed himself as a normal man on earth. I do not believe that there is absolute sanctity but rather a hierarchy of saints. Surely the greatest saints had no hobbies because, as the Gospel says, the Son of man has nowhere to rest the Head. Thus the greatest saints, who imitate Jesus, do not even have a pillow on which to rest.